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Profile | Elemar de Souza Cruz
Wednesday, 5 August 2009 ELEMAR DE SOUZA CRUZ PEARCE- MANAGING DIRECTOR, Plié Europe Brazilian born Elemar founded her company Brazilian Shapewear in 2004 with her British husband and business partner John. Having both worked as a International Trade and Marketing Consultant for many of Brazil’s leading companies, Ellie spotted a trend towards shapewear in the underwear busines...
About Plié
Wednesday, 5 August 2009 Plié (pronounced plee-ay) is the cool underwear brand from Brazil. Established in 1998 by the Highstil Group in São Paulo, the brand promise is smooth, sensual, seam-free lingerie and leisurewear for today’s modern, dynamic women. The Plié brand is a registered trademark around the world and now sells in more than 30 countries. The shapewear...
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